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Moravia introduces new handy pack

Published on: 24.06.2019

This is the latest launch following the installation of a new filling line in 2017 and reflects the success of the Pure-Pak® Sense carton already launched for other Moravia products in 1 litre, 750ml and 500ml sizes.

Now, introduced in April 2019 for 33% fat content cream, as well as plain and flavoured buttermilks, the new 330ml pack is very portable and easy to use. 

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Moravia has built a strong reputation in the Czech Republic for producing quality fresh everyday dairy products. The company approached Elopak for the new portion pack sized Pure-Pak® Sense carton, to expand its range of buttermilks and to appeal to more consumer groups. 

“The new 330 ml Pure-Pak® Sense carton is ideal for  seniors and kids as it is easy to carry, open and pour, or even drink on the go,” says Josef Horký, Market Unit Manager, Elopak. “In addition, the easy fold feature is well  suited to products with high viscosity like buttermilk. It allows consumers to squeeze out every drop of their product – great added value.”